Diet Starts Monday x HARDA Varsity Jacket Black/White
≈ $37.52
This bold streetwear varsity jacket features a black wool-blend body with contrasting white sleeves and ribbed trim—classic varsity styling elevated b...
This bold streetwear varsity jacket features a black wool-blend body with contrasting white sleeves and ribbed trim—classic varsity styling elevated by avant-garde patchwork. Key design elements include embroidered 'Diet Starts Monday' script on the left chest, oversized 'DSM' logo in blue/purple gradient, a purple middle-finger hand gesture patch, orange basketball graphic, red cursive 'Diet' script, and a yellow sleeve patch with reversed text '85 UTTTTOO'. The collar bears a 'HARDA' brand tag, confirming collaboration with emerging London-based label HARDA (not to be confused with Harajuku or generic brands). Constructed with snap-button front closure, two slanted welt pockets, and striped cuffs/hem for authentic athletic heritage. Ideal for urban layering in fall/winter, this piece merges irony, humor, and high-fashion patch aesthetics—perfect for statement-making daily wear, concerts, or creative industry settings. Lightweight yet structured, it balances comfort with visual impact, appealing to Gen Z and millennial streetwear enthusiasts who value conceptual branding and wearable art.